Home cleaning services company Wayook has closed a € 640,000 round of funding from Axon Partners Group, the Salamanca-based startup has confirmed to Novobrief. Founded in 2014 by Álvaro Sánchez and Rodrigo Olmo, Wayook is an online platform connecting professionals and consumers , who can book cleaning services for their homes starting at € 8.90 an hour. As we’ve previously covered, companies like Wayook, EsLife, GetYourHero or Helpling are all trying to mimic US-based Homejoy’s business model and operations, applying various technology layers to a sector -and black market- that has remained unchanged for decades.
According to a report from the International Labour Organization, Spain is in the EU top-3 in number of domestic workers, with as many as 750,000 in 2010.
That number has probably gone down with the financial crisis, but what has remained stable is the percentage of the sector that is still part of the black market: about 50%, according to various organisations. Wayook claims that it only employs cleaners that are autónomos (legally self-employed).
All of the companies in the space work pretty similarly: once registered, the user is presented with various cleaning options that range from weekly and regular services to one-off sessions that usually start at 2:00 or 2:30 hours.
Once the payment is completed, the cleaner will show up at your house, put on a t-shirt from any of the companies above and do the work.